Managing billboards across a growing OOH network is full of moving parts. When maintenance is undocumented, tickets go unresolved, or communication happens in group chats, small gaps can turn into big problems.
Here are some of the most common mistakes in field operations and how to fix them using better structure and automation with tools like SignProoh.
The problem:
Billboards start to look neglected, but there’s no record of when they were last cleaned or inspected.
The fix:
Create recurring maintenance tasks and make sure each visit includes notes, photos, and timestamps. SignProoh keeps a full history for every billboard, so you’re always covered.
The problem:
Issues get reported from the field, but no one tracks who’s handling them—or whether they’re resolved at all.
The fix:
Centralize your ticketing. Assign each incident to a specific technician, track progress, and auto close with a full audit trail. SignProoh helps you stay on top of everything, without chasing updates manually.
The problem:
Technicians use group chats, operations rely on spreadsheets, and the sales team is left in the dark.
The fix:
Switch to a unified platform. With SignProoh, all updates, images, and task data live in one place, making it easy to collaborate and keep everyone aligned.
The problem:
You don’t know who’s in the field, what got done today, or if tasks were completed properly.
The fix:
Use live dashboards and activity feeds. SignProoh gives you realtime visibility into field operations so you can manage without micromanaging.
These mistakes aren’t about carelessness, they’re the result of disorganized processes. And as your network grows, so do the risks.
Avoiding these pitfalls isn’t about working harder it’s about working smarter. Clear workflows, automation, and centralized visibility give you the control you need to grow with confidence.
Let SignProoh help you build structured, scalable billboard operations with less chaos—and more control.
